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Vancouverites! Celebrate the holiday season with the second annual Fleurs de Villes Noël, on now through December 13.

14 of Vancouver’s favourite florists have been paired with Alberni and Robson Street retailers and businesses to create 30 unique pop-up installations, creating a fresh Floral Trail along Robson and Alberni Streets.

Fleurs de Villes Noël is open to the public, and with all installations located in outdoor spaces, visitors can safely stroll the festive, self-guided trail while keeping physically distanced.

Participating local florists include Arbutus Florist, Blossom & Vine Floral Co., Botany and Bloom, Brenna Quan, Dushan Flowers, Flower Factory, Four Seasons Floral, Gilligan Girls Flowers on Main, JEvents, Karen Wazny Designs, Lotus Flower Boutique, Niche Boutique Florals, Roa Floral Event Design and V&J Plant Shop.

“Fleurs de Villes Noël is the perfect way to celebrate the holiday season in a safe, physically distanced way,” says Charles Gauthier, President and CEO of the Downtown Vancouver Business Improvement Association. “The self-guided set-up makes it an ideal outdoor activation for attendees to enjoy with their immediate families or core bubble. Additionally, there are plenty of small businesses on the floral trail that have COVID-19 safety plans in place, so we hope that guests pop in to grab a hot chocolate or a bite to eat as they tour the many beautiful floral displays. It’s the perfect way to enjoy some festive good cheer while also supporting our local downtown businesses.”

Visitors are invited to view the Fleurs de Villes Noël map online. Signage at each installation includes a scannable QR code to direct users to view the online interactive map. 

The Floral Trail begins at The Sutton Place Hotel with a winter bride for Weddingbells Magazine and a stunning couture creation for Kim Crawford Wines at Boulevard Restaurant.

The trail continues for two blocks along Robson and Alberni Streets, with highlights including a mini floral forest (a ‘florest’!) at National Bank, a flower-bombed British Telephone booth and Bentley, a giant floral lipstick, a ‘selfie swing’ at The Blue Horizon Hotel, a majestic throne and an upside-down floral Christmas tree signifying 2020 – the year that turned our way of life upside-down.

Check out the festive Evo car share vehicle inspired by the fictional town of Whoville (The Grinch), a shopping cart exploding with flowers at Urban Fare and a floral Eiffel Tower at Ladurée. The trail also features magnificent doorway installations at The Burrard Building, The QuadReal Buildings at 745 Thurlow and 777 Hornby and at Warrington PCI buildings along Alberni Street.

Visitors are encouraged to snap and share their photos using hashtag #FDVNoelContest at stops along the Floral Trail for a chance to win a $500 Sephora gift basket.

Get social!
Follow Fleurs de Villes on Instagram, Facebook and Twitter and National Bank on Instagram, Facebook and Twitter using hashtags #fdvNoel #fleursdevilles #flowersmakeushappy.

Fleurs de Villes Noël is presented by National Bank and supported by both Robson Street and the Downtown Vancouver Business Improvement Associations.

Images taken from 2019’s inaugural Fleurs de Villes Noël.