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Located on a dramatic headland above the crashing waves of the Pacific, Black Rock Oceanfront Resort is surrounded by the Wild Pacific Trail and the rugged rocky coast of West Vancouver Island.

And now, the resort is setting a new standard for sustainability with a Refillable and Zero Waste model to minimize the resort’s ecological footprint, take a load off the landfill, reduce plastic waste and support local entrepreneurs.

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Black Rock is one of the first resorts in Canada to adopt this model and has partnered with two forward-thinking small businesses, The Den and Mint Cleaning, to make this dream a reality.

“The Zero-Waste dream started with a conversation. It reflects how we feel about the natural environment and our desire to protect the rainforest and ocean,” says Adele Larkin, General Manager of Black Rock Oceanfront Resort.

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Black Rock guests can now enjoy 100% refillable bathroom products supplied by The Den, including Oneka shampoo, conditioner, body wash and lotions, Cascades paper products and Tru Earth laundry strips.

Den co-owners Kristen O’Keefe and Diane Rudge call the partnership a win-win-win that supports community, sustainability and small businesses.


Mint, a cleaning service products company founded by two Ucluelet moms, provides all-natural carpet deodorizer, essential oil-based air freshener, all-purpose cleaner and other earth-friendly biodegradable cleaning products, healthier for both staff and visitors.

Black Rock guests can also take a sustainable piece of the West Coast home with them when they shop at Forage, the newly-opened onsite gift shop in partnership with The Den, Foggy Bean Coffee Company, Ocean Pet Supplies and other boutique Ucluelet businesses.

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“As a tourism destination we all recognize that the reason people come here is because they enjoy pristine natural spaces,” Larkin says. “This understanding is at the heart of all the decisions we make for our businesses, guests, staff, and the environment.”

For more details, visit Black Rock Oceanfront Resort online.

Photos courtesy of Black Rock Oceanfront Resort.

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