Hanna Leireponty

After its recent Park Royal Shopping Centre opening, Free People is coming to Vancouver with a Granville Street store in October. Park Royal’s new space covers 2,600 square feet, while Granville Street’s will fill 3,400 square feet with the American brand’s eclectic apparel.

Free People Park Royal
[Free People’s brand-new Park Royal store]

The openings mark Free People’s 98th and 99th boutiques across the United States and Canada, and will be the brand’s very first stores in BC. To celebrate Free People’s Vancouver launch, the brand has brought on local partners to offer giveaways and live events at both openings (Park Royal just opened on August 29).

Vantown Sweeps

The Free People ‘Vantown Sweeps’ promotion is currently running through September 21, including four giveaway packages, each centered on a theme: The Makeover, The Night Out, The Escape, and The Taste of the Town.

Prizes will include $100 Free People gift cards along with contributions from local partners Bioéthique Spa (The Makeover), Amore Natural Products (The Makeover), The Juice Truck (The Makeover), Mellifera Bees (Taste of the Town), Rogue Kitchen & Wet Bar (The Taste of the Town), Food.ee (The Taste of the Town), Steamworks Brewery (The Night Out), Guilt & Co. (The Night Out), and Rockwater Secret Cove Resort (The Getaway). Fans can enter to win the gift package of their choice. Visit Free People’s Vantown Sweeps page for more info.

 Alexandra Spencer

On October 10 from 5 to 9 pm, Free People will celebrate the Granville Street opening with a “Taste of the Town” event in partnership with local food group Food.ee. Food.ee works with Vancouver’s best in class restaurants to enhance the corporate lunch hour by delivering sustainable and local meals to the workplace. They will be serving up mouth-watering fare from Vancouver faves The Juice Truck, Cartems Donuts, and Finch’s Market Café.

The first 50 guests to arrive will receive a complimentary gift bag with goodies from Free People, Tarte Cosmetics, and Amore Natural Products.

The store design concept at Granville Street is inspired by Free People’s globe-travelling girl and the collections that she curates and displays, while the Park Royal space mirrors the brand’s more rustic side with a workshop feel. Both spaces greet customers through custom steel storefronts with double entry doors and feature white-washed wall finishes throughout.

 Natalie Suarez

At Park Royal, shoppers will find a stronger presence of rugged elements such as reclaimed wood and blackened steel, whereas Granville features two skylights flooding the space with natural light and hand-carved elements to play up Free People’s feminine side.

Free People Park Royal is located at Park Royal Shopping Centre and is open Monday and Tuesday, 10 am to 7 pm, Wednesday to Friday, 10 am to 9 pm, Saturday, 9:30 am to 6 pm, and Sunday, 11 am to 6 pm.

The Granville Street boutique will be located at 2624 Granville Street. Store hours will run Monday to Saturday, 10 am to 7 pm and Sunday, 11 am to 6 pm.

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