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From January 25 at 7 pm through January 26 at 5:30 pm, British Columbians will have the chance to show their hearts to children with special needs. Variety – The Children’s Charity returns to the air on Global BC with the 48th Annual Show of Hearts Telethon, its biggest yearly fundraising event. Last year, generous donors helped Variety to raise over $7 million.

For anyone who grew up in British Columbia, Variety’s Show of Hearts Telethon is a yearly celebration of the positive and far-reaching impact that donors have on families with children with special needs.

Show of Hearts Telethon
 
“The Telethon is our signature fundraiser,” according to Bernice Scholten, Executive Director of Variety. “Once a year we ask viewers to invite us into their living rooms to see firsthand the impact their donations make and ask them to support children who have special needs. Variety is about families supporting families and there’s nothing more powerful than that.”
 
As with every Variety’s fundraising campaign, all funds raised at Variety and the Show of Hearts Telethon will remain in BC.

In 2013, Variety provided grants to 1,277 families and to 32 organizations offering specialized programs and services to children who have special needs. The funding paid for new equipment in hospital Neonatal Intensive Care Units, expensive life-saving medications, physical therapies, mobility and communication devices, and educational bursaries to special schools.

Show of Hearts Telethon
 
The programming lineup this year includes performances by internationally-renowned artists including Bruce Springsteen, Barbra Streisand, Elton John, and “Journey of Man”, a visually stunning celebration of life presented by Cirque Du Soleil. Watch your favourite Global BC personalities at 7 pm on both nights and make a pledge by calling 310-KIDS. Donations can also be made online.

Visit Variety BC’s program information page for details. 

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